Colorado Leeds School of Business
frank Moyes
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  mbax 6170 | Business Plan Preparation | course organization!    
 

Fall 2006

Week
Date
Topic/Assignment
Hand-In
1 Sept 14 Topic: Introductions & Class Organization
Choosing Good Opportunities Business Concept Description
Assig: Review Mullins Ch 1
Activt: Discuss your ideas
Discuss & evaluate your Business Concept in class
 
 

Sept 18

(Mon)

Assig: Email Business Concept and team members (if decided) to Instructor

by 1:00pm

Business Concept
2 Sept 20 Instructor to email list of concepts selected for the business plans Instructor to email the selected concept & post on website
  Sept 21 Topic: Framework for writing the business plan
Market research
Importance of Validation
Interviews & Call Reports
Assig: Review Writing a Successful Business
Plan BP
Read Mullins Ch 10
Activt: Organize teams. Students whose ideas
are selected are to make short presentation to the class
3 Sept 28 Topic: MARKET ANALYSIS
Opportunity/Need
Segmentation
Value Proposition
Financial COMP’s
Model Company
Assig: read BP pp 8 -10
Read Mullins Ch 2 & 3
Evaluate examples of Business Plans on website. Critique MRP & Hecho en Casa
Activt: Critique MRP & Hecho en Casa plans
Interview List
4 Oct 5 Topic: INDUSTRY ANALYSIS
COMPETITIVE ADVANTAGE
Value Chain analysis
Business Model
Assig: Read BP pp 11-13, p 27
Read Mullins Ch 4 & 5
Read Business Model Assignment
Activt: Opportunity/Need (F)
Value Proposition (F)
Opportunity/Need
Value Proposition
5 Oct 12 Topic: PRODUCT/SERVICE
Features & Benefits
Margins
Elevator Speech
Investor Presentations
Assig: Read BP pp 6-7
Activt: Prelim Market Analysis Res (F)
Prelim Interview Results (F)
Practice elevator speeches
6 Oct 19 Topic: MARKETING PLAN
Revenue Model
Customer Surveys
Assig: Read BP pp 14-18
Activt: Prelim Industry Analysis Res (F)
Model Company Description (F)
10 Call Reports
Prel. Competitive Matrix
Model Company description
7 Oct 26 Topic: OPERATIONS PLAN
Supply Chain
Walk an Order
DEVELOPMENT PLAN
Assig: Read BP pp 19-21, p22
Activt: Review status of Plans. Answer
questions
Customer survey draft questionnaire
8 Nov 2 Activt: Business Model (see Business Model Assignment) (P)
All teams present (6-8 slides)
Business Model Assignment
9 Nov 9 Topic: FINANCIAL PLAN
FINANCIAL PROJECTIONS
Risk
FUNDING PLAN
Offering & Valuation
Customer acquisition costs
Assig: Read BP pp 27-30, pp 31-3
Review Financial Model – download from website
Activt: Prelim. Customer Survey Results (F)
 
10 Nov 16 Activt: Marketing Plan (F)

All teams present (6 slides)

MARKETING PLAN
Customer Survey Results
    Thanksgiving Break  
11 Nov 30 Topic: MANAGEMENT
Assig: Read BP p 25
Read Mullins Ch 6 & 7
Activt: Operations Plan (F)
Development Plan (F)
OPERATIONS PLAN DEVELOPMENT PLAN
Income Statement 5 yr.
Customer Acq. Costs
  ? Workshop Financial Model
 
12 Dec 7 Topic: EXECUTIVE SUMMARY
Publishing Your Plan
Investor Presentations (review)
Assig: BP p 4-5
Activt: Financial Plan (F)
Funding Plan (F)
Management Plan (F)
FINANCIAL PLAN (IS, BS, CF & Assumptions (4 slides)
FUNDING PLAN (Offering, Valuation
Sources & Uses, Risks)
(4 slides)
MANAGEMENT PLAN
13 Dec 14 Business Plan Presentation for grade
Team Presentations
FCQ’s
Peer Evaluations

2 copies Business Plan
2 copies of slides
1 copy of financial model
14 Dec 21 Business Plan Competition
Reception & Presentations
 

 

BP: Writing a Successful Business Plan
Mullins: New Business Road Test
F: In the Fire Session
Note: sections of the Business Plan are shown in CAPS.

 

   
 
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